RobbinsKersten Direct Wins 19 NEDMA Awards

Brook Portfolio Company RobbinsKersten Direct wins 19 Awards for Creative Excellence from the New England Direct Marketing Association (NEDMA)

Holliston, MA – June 20, 2014  RobbinsKersten Direct, a multi-channel direct response fundraising agency, has won 19 Awards for Creative Excellence from the New England Direct Marketing Association (NEDMA). The 33rd Annual NEDMA Awards presentation was held at Bentley College in Waltham, Massachusetts on June 18, 2014.

The awards represent 11 clients, including Vietnam Veterans Memorial Foundation, Coast Guard Foundation, Special Olympics, and Food Bank For New York City, and several regional food banks, among others. The awards span a wide range of categories including integrated media, acquisition, customer retention, most innovative online format, best online copywriting, best art direction and brand building.

“Our clients measure our success on how much net income we raise for their missions. We do this by producing data-informed, integrated campaigns that consistently deliver strong results,” said Tim Kersten, Chief Executive Officer of RobbinsKersten Direct. “We’re honored that NEDMA has once again recognized our expertise and our clients’ successes across a variety of media and categories,” Kersten continued.

“We are particularly proud of the outstanding results we’ve achieved for our clients through brand strategies, integrated online/offline campaigns, and innovative digital techniques,” said Robin Riggs, Chief Creative Officer.

About the NEDMA Awards for Creative Excellence

Each year the NEDMA Awards for Creative Excellence honor direct marketing campaigns with the best strategy, creative and most importantly, results. To maintain objectivity, the panel of judges features highly regarded, experienced direct marketing professionals from outside New England.

About RobbinsKersten Direct

RobbinsKersten Direct offers complete multi-channel fundraising solutions, including online and offline strategy, award-winning creative, direct mail production, email marketing, SEM/SEO, media, website design, and site optimization; and advanced data analytics and modeling solutions.

The agency’s clients represent regional and national constituencies and virtually all sectors of the nonprofit world. Clients include BrightFocus Foundation (Alzheimer’s Disease Research, Macular Degeneration Research, and National Glaucoma Research), Coast Guard Foundation, Juvenile Diabetes Research Foundation, Guiding Eyes for the Blind, Lurie Children’s Hospital, National Ovarian Cancer Coalition, National Park Foundation, Special Olympics, St. Labre Indian School, Vietnam Veterans Memorial Fund, and more than 35 food banks nationwide. The company operates from offices in Holliston, Massachusetts and Richardson, Texas.


June 25, 2014