Brook Portfolio Company Allegiance Fundraising Completes Two Acquisitions

Wakefield, MA – January 14, 2019 – Allegiance Fundraising Group announced today that they have completed the acquisitions of One to One Group, a non‐profit direct-response fundraising agency based in Sarasota, Florida and the fundraising division of Haines Direct, a direct marketing agency based in North Canton, Ohio.

“We are very excited to add the One to One and Haines Direct clients and team members to our group. These two acquisitions add capacity and new capabilities in both variable print and digital agency services which will allow us to serve our clients even better in 2019,” commented Rich Aukland, CEO of Allegiance Fundraising.

These purchases will expand Allegiance’s non-profit customer base materially, with Haines bringing approximately 50 non-profit accounts and One to One adding material new accounts in the higher education vertical.

“These two acquisitions are important steps in our growth plan to build the leading fundraising company serving medium to small size non-profit institutions in the US,” noted Allegiance Chairman and Brook Venture Partner Walter Beinecke.

About Allegiance Fundraising

Allegiance Fundraising Group is a platform that provides a full portfolio of fundraising software and services to small and medium non‐profit organizations in the US, helping them to raise the funds they need to complete their missions. Allegiance provides fundraising products and services including direct-response fundraising, CRM and donor management software, and donor loyalty services. The company has offices in Portsmouth, NH, Sarasota, FL, Plymouth, MA, and Fargo, ND. For more information on Allegiance Fundraising please see

About One To One

One to One Group is a digital, print, and digital media marketing company located in Sarasota, Florida. One to One has partnered with hundreds of nonprofit organizations around the country to collaborate, strategize, and execute successful fundraising campaigns. Their work has advanced the missions of clients across many sectors including higher education, health care, and human services. For more information on One to One, see

About Haines Direct

Haines Direct is a direct response marketing agency serving small and medium non-profits nationwide. Haines helps non-profits meet their goals through personalized service and customized strategies, including membership campaign mailings, acquisition mailings, renewal/lapsed donor mailings, and more.

About Brook Venture Partners

Brook Venture Partners makes growth equity control investments in Healthcare Information Technology and technology enabled service companies located in the United States. The firm focuses on both financing and providing the strategic and planning support necessary to effectively manage growth. Brook is headquartered outside Boston in Wakefield, MA. For more information on Brook Venture Partners, see

January 17, 2019